Local Nielsen ratings snapshot (Thurs., Feb. 8) -- skaters fall but Olympics rise
02/09/18 11:11 AM
By ED BARK
@unclebarkycom on Twitter
And they all fell down -- well, the majority of them anyway during the men’s singles portion of the Winter Olympics team figure skating competition.
But all those tumbles didn’t keep NBC’s three-and-a-half-hour Winter Games coverage from soaring above all competing programming Thursday night. Otherwise the Olympics ostensibly get underway Friday with the torch-lighting Opening Ceremonies from Pyeongchang.
Running from 7 to 10:32 p.m., the Olympics averaged 405,960 D-FW viewers with a peak crowd of 512,791 between 8 and 8:15 p.m. Among advertiser-prized 18-to-49-year-olds, the Games drew an average of 127,945 viewers and hit a high of 180,995 between 8:30 to 8:45 p.m.
Gratifyingly, CBS’ Big Brother: Celebrity Edition slunk into no better than third-place in the 7 p.m. hour after all-day promotion of a sobbing, self-serving Omarosa turning on the man she once worshipped as “the most powerful man in the universe” to whom “every critic, every detractor, will have to bow down.”
BB had 142,442 total viewers and 56,171 in the 18-to-49 age range. ABC’s Grey’s Anatomy took the runner-up spot from 7 to 8 p.m. with 213,663 total viewers and 81,136 in the 18-to-49 realm.
Here are Thursday’s local news derby results.
TEGNA8 ran first in total viewers in a downsized three-way 10 p.m. competition while Fox4 pulled in the most 25-to-54-year-olds (main advertiser target audience for news programming).
Fox4 added to its win column with sweeps at 6 a.m. and 5 p.m. while also taking the 25-to-54 gold at 6 p.m. TEGNA8 drew the most total viewers at 6 p.m.
Email comments or questions to: unclebarky@verizon.net
@unclebarkycom on Twitter
And they all fell down -- well, the majority of them anyway during the men’s singles portion of the Winter Olympics team figure skating competition.
But all those tumbles didn’t keep NBC’s three-and-a-half-hour Winter Games coverage from soaring above all competing programming Thursday night. Otherwise the Olympics ostensibly get underway Friday with the torch-lighting Opening Ceremonies from Pyeongchang.
Running from 7 to 10:32 p.m., the Olympics averaged 405,960 D-FW viewers with a peak crowd of 512,791 between 8 and 8:15 p.m. Among advertiser-prized 18-to-49-year-olds, the Games drew an average of 127,945 viewers and hit a high of 180,995 between 8:30 to 8:45 p.m.
Gratifyingly, CBS’ Big Brother: Celebrity Edition slunk into no better than third-place in the 7 p.m. hour after all-day promotion of a sobbing, self-serving Omarosa turning on the man she once worshipped as “the most powerful man in the universe” to whom “every critic, every detractor, will have to bow down.”
BB had 142,442 total viewers and 56,171 in the 18-to-49 age range. ABC’s Grey’s Anatomy took the runner-up spot from 7 to 8 p.m. with 213,663 total viewers and 81,136 in the 18-to-49 realm.
Here are Thursday’s local news derby results.
TEGNA8 ran first in total viewers in a downsized three-way 10 p.m. competition while Fox4 pulled in the most 25-to-54-year-olds (main advertiser target audience for news programming).
Fox4 added to its win column with sweeps at 6 a.m. and 5 p.m. while also taking the 25-to-54 gold at 6 p.m. TEGNA8 drew the most total viewers at 6 p.m.
Email comments or questions to: unclebarky@verizon.net