Local Nielsen ratings snapshot (Mon., June 25)
06/26/07 09:44 AM
By ED BARK
Two Spanish language telenovelas ruled the 7 to 9 p.m. ratings Monday, a further sign that D-FW's viewership and viewing habits aren't what they once were.
Competing against a mix of network originals and repeats, Yo Amo a Juan Querendon (I Love Juan Querendon) and Destilando Amor (Distilling of Love) drew 178,500 D-FW homes in dominating the time period.
The two telenovelas scored even bigger with advertiser-craved 18-to-49-year-olds, amassing 275,900 of them to squash all competing programming by a wide margin. The time period's second most-watched program among 18-to-49-year-olds, Fox's Hell's Kitchen, had a grande total of 130,200.
(Note: remember that total homes ratings do not show how many people per home were watching. That's why the 18-to-49-year-old numbers are larger, in this case at least, for the two telenovelas.)
Otherwise, NBC's Age of Love beat ABC's Ex-Wives Club at 8 p.m. in a battle of two new reality flops. And the premiere of NBC's Science of Love ran third in total homes at 9 p.m. and second with 18-to-49-year-olds, where Fox4's local newscast took first place among English language programs.
A firstrun episode of TNT's The Closer topped Monday night's cable attractions, with a haul of 76,160 homes.
In the local news derby, NBC5 barely beat runnerup Belo8 in homes at 10 p.m., but won comfortably among 25-to-54-year-olds, the main advertiser target audience for news programming.
CBS11 failed to capitalize on a significant lead-in advantage from CSI: Miami, placing third in homes and fourth with 25-to-54-year-olds, where Univision's Noticias 23 local newscast moved ahead of Belo8 into second place.
Fox4 again had command of the 6 a.m. ratings, winning in both measurements. And Belo8 remained dominant at 5 and 6 p.m. with first-place finishes across the board.
Two Spanish language telenovelas ruled the 7 to 9 p.m. ratings Monday, a further sign that D-FW's viewership and viewing habits aren't what they once were.
Competing against a mix of network originals and repeats, Yo Amo a Juan Querendon (I Love Juan Querendon) and Destilando Amor (Distilling of Love) drew 178,500 D-FW homes in dominating the time period.
The two telenovelas scored even bigger with advertiser-craved 18-to-49-year-olds, amassing 275,900 of them to squash all competing programming by a wide margin. The time period's second most-watched program among 18-to-49-year-olds, Fox's Hell's Kitchen, had a grande total of 130,200.
(Note: remember that total homes ratings do not show how many people per home were watching. That's why the 18-to-49-year-old numbers are larger, in this case at least, for the two telenovelas.)
Otherwise, NBC's Age of Love beat ABC's Ex-Wives Club at 8 p.m. in a battle of two new reality flops. And the premiere of NBC's Science of Love ran third in total homes at 9 p.m. and second with 18-to-49-year-olds, where Fox4's local newscast took first place among English language programs.
A firstrun episode of TNT's The Closer topped Monday night's cable attractions, with a haul of 76,160 homes.
In the local news derby, NBC5 barely beat runnerup Belo8 in homes at 10 p.m., but won comfortably among 25-to-54-year-olds, the main advertiser target audience for news programming.
CBS11 failed to capitalize on a significant lead-in advantage from CSI: Miami, placing third in homes and fourth with 25-to-54-year-olds, where Univision's Noticias 23 local newscast moved ahead of Belo8 into second place.
Fox4 again had command of the 6 a.m. ratings, winning in both measurements. And Belo8 remained dominant at 5 and 6 p.m. with first-place finishes across the board.
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