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Local Nielsen ratings snapshot (Wed.-Thurs., Sept. 6-7) -- Chiefs-Pats blast past half mil mark in NFL opener

By ED BARK
@unclebarkycom on Twitter
The Kansas City Chiefs’ upset win over the defending Super Bowl champion New England Patriots added extra fuel to the D-FW ratings for Thursday night’s NFL regular season opener.

Stretching until 11:17 p.m. on NBC, the smug, cocky Pats and their like-minded fans (in this view) were hit with a highly unexpected 42-27 home loss while 574,417 local viewers looked on. The crowd peaked at 610,772 viewers between 10:30 and 10:45 p.m.

Among advertiser-coveted 18-to-49-year-olds, Chiefs-Pats averaged 237,325 viewers, topping out at 282,225 between 10 and 10:15 p.m.

CBS’ 8 p.m. hour of Big Brother, which usually leads Thursday’s prime-time fare in the 18-to-49-year-old demographic, came in a very distant second with 83,384 viewers.

ABC ate gruel all night long with a last-place lineup among the Big Four broadcast networks of two Battle of the Network Stars episodes and The Gong Show.

On Wednesday, NBC’s 7 p.m. edition of America’s Got Talent led all prime-time programming in total viewers (261,760) while Big Brother took the 18-to-49 crown (83,385 viewers).

Also of note: Fox4’s 9 p.m. local newscast, which has performed strongly all summer, easily won its time slot in both total viewers (210,862) and with 18-to-49-year-olds (51,314).

Here are the four-way local news derby results.

Wednesday -- Fox4 swept the 10 p.m. and 6 a.m. competitions in total viewers and 25-to-54-year-olds (main advertiser target audience for news programming).

TEGNA8 likewise ran the table at 6 p.m. NBC5 had the most total viewers at 5 p.m. and shared the 25-to-54 lead with Fox4.

Thursday -- In a downsized 10 p.m. race (NBC5 was overrun by football), TEGNA8 led in total viewers while Fox4 was tops with 25-to-54-year-olds.

Fox4 drew the most total viewers at 6 a.m. but shared the spoils among 25-to-54-year-olds in a rare three-way tie with NBC5 and TEGNA8.

Fox4 also won at 5 and 6 p.m. with 25-to-54-year-olds. NBC5 pulled in the most total viewers at 5 p.m. and TEGNA8 won the 6 p.m. gold in that measurement.

Hello, CBS11, where are you? The station’s latest winless summertime drought remains in progress. Don’t blame the messenger.

Email comments or questions to: unclebarky@verizon.net