Local Nielsen ratings snapshot (Thurs., June 21)
06/22/07 11:15 AM
By ED BARK
Sometimes all of the stars align just right for a station.
The Fox network and Fox4's late night newscasts both made big showings Thursday, with a new episode of Are You Smarter Than a 5th Grader? setting the table at 7 p.m.
5th Grader drew 173,740 homes to smash NBC and ABC repeats plus the time slot's other first-run opponent, CBS' sinking Pirate Master (88,060 homes). The Jeff Foxworthy-hosted gamer also won among advertiser-craved 18-to-49-year-olds, as did Fox's following So You Think You Can Dance. An 8 p.m. repeat of CBS' CSI: Crime Scene Investigation narrowly beat Dancing in total homes, though.
At 9 p.m., Fox4's local newscast drew prime-time's largest audience in total homes (209,440). More impressively, it also was Thursday night's most-watched attraction with 18-to-49-year-olds and 25-to-54-year-olds, the main advertiser target audience for news programming.
Fox4's 10 p.m. news won among 25-to-54-year-olds for the first time in many months and also finished an unaccustomedly close second in total homes to Belo8. And at 6 a.m., Fox4's Good Day notched wins in both ratings measurements.
Even Fox4's Thursday afternoon Rangers-Cubs game did a little bit of business, averaging 47,600 homes. That was good enough to beat some competing programming, including Guiding Light on CBS and Passions and Ellen on NBC.
Belo8 again claimed the other local newscast spoils, finishing first across the board at 5 and 6 p.m.
Sometimes all of the stars align just right for a station.
The Fox network and Fox4's late night newscasts both made big showings Thursday, with a new episode of Are You Smarter Than a 5th Grader? setting the table at 7 p.m.
5th Grader drew 173,740 homes to smash NBC and ABC repeats plus the time slot's other first-run opponent, CBS' sinking Pirate Master (88,060 homes). The Jeff Foxworthy-hosted gamer also won among advertiser-craved 18-to-49-year-olds, as did Fox's following So You Think You Can Dance. An 8 p.m. repeat of CBS' CSI: Crime Scene Investigation narrowly beat Dancing in total homes, though.
At 9 p.m., Fox4's local newscast drew prime-time's largest audience in total homes (209,440). More impressively, it also was Thursday night's most-watched attraction with 18-to-49-year-olds and 25-to-54-year-olds, the main advertiser target audience for news programming.
Fox4's 10 p.m. news won among 25-to-54-year-olds for the first time in many months and also finished an unaccustomedly close second in total homes to Belo8. And at 6 a.m., Fox4's Good Day notched wins in both ratings measurements.
Even Fox4's Thursday afternoon Rangers-Cubs game did a little bit of business, averaging 47,600 homes. That was good enough to beat some competing programming, including Guiding Light on CBS and Passions and Ellen on NBC.
Belo8 again claimed the other local newscast spoils, finishing first across the board at 5 and 6 p.m.
|