Local Nielsen ratings snapshot (Mon., Sept. 17)
09/18/07 10:28 AM
By ED BARK
Prison Break can't escape the obvious. Although filmed entirely in North Texas, it's been rejected by D-FW viewers.
Fox's third season premiere of PB replicated the mostly dismal local ratings for last season. It drew just 70,632 total homes to run fourth from 7 to 8 p.m. behind NBC's season premiere of Deal or No Deal (155,878 homes), ABC's Wife Swap repeat (104,731) and CBS's reruns of How I Met Your Mother (102,295) and Old Christine (112,038).
PB also failed to register with advertiser-coveted 18-to-49-year-olds, tying for fourth with the CW network's back-to-back reprises of Everybody Hates Chris. (In contrast, PB won its time slot nationally in the 18-to-49 demo.)
The debut of Fox's set-in-New Orleans K-Ville made a stronger showing in total homes (119,344), running second overall behind reruns of Two and a Half Men and Rules of Engagement on CBS. But K-Ville drooped to fourth place with 18-to-49-year-olds.
The night's biggest audience draw came from the cable firmament, where ESPN's Monday Night Football matchup between the Philadelphia Eagles and Washington Redskins averaged a big-time 248,431 homes. The next closest attraction, a CSI: Miami rerun on CBS, drew 238,689 homes from 9 to 10 p.m.
CBS11's 10 p.m. newscast ran second at 10 p.m. in total homes despite inheriting more than double the 9:45 to 10 p.m. audience of any rival station. Belo8 instead took that crown and also easily won among 25-to-54-year-olds, the main advertiser target audience for news programming.
The ABC station likewise prevailed at 6 a.m. in both ratings measurements, knocking formidable Fox4 into second place.
Belo8 also placed first in total homes at both 5 and 6 p.m. But the 25-to-54 wins respectively went to Fox4 and NBC5.
Prison Break can't escape the obvious. Although filmed entirely in North Texas, it's been rejected by D-FW viewers.
Fox's third season premiere of PB replicated the mostly dismal local ratings for last season. It drew just 70,632 total homes to run fourth from 7 to 8 p.m. behind NBC's season premiere of Deal or No Deal (155,878 homes), ABC's Wife Swap repeat (104,731) and CBS's reruns of How I Met Your Mother (102,295) and Old Christine (112,038).
PB also failed to register with advertiser-coveted 18-to-49-year-olds, tying for fourth with the CW network's back-to-back reprises of Everybody Hates Chris. (In contrast, PB won its time slot nationally in the 18-to-49 demo.)
The debut of Fox's set-in-New Orleans K-Ville made a stronger showing in total homes (119,344), running second overall behind reruns of Two and a Half Men and Rules of Engagement on CBS. But K-Ville drooped to fourth place with 18-to-49-year-olds.
The night's biggest audience draw came from the cable firmament, where ESPN's Monday Night Football matchup between the Philadelphia Eagles and Washington Redskins averaged a big-time 248,431 homes. The next closest attraction, a CSI: Miami rerun on CBS, drew 238,689 homes from 9 to 10 p.m.
CBS11's 10 p.m. newscast ran second at 10 p.m. in total homes despite inheriting more than double the 9:45 to 10 p.m. audience of any rival station. Belo8 instead took that crown and also easily won among 25-to-54-year-olds, the main advertiser target audience for news programming.
The ABC station likewise prevailed at 6 a.m. in both ratings measurements, knocking formidable Fox4 into second place.
Belo8 also placed first in total homes at both 5 and 6 p.m. But the 25-to-54 wins respectively went to Fox4 and NBC5.
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