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Local Nielsen ratings snapshot (Tues.-Wed., March 19-20) -- Fox4's prime-time news & Survivor lead the pack

By ED BARK
@unclebarkycom on Twitter
Fox4’s 9 p.m. local newscast remains a prime-time force, and will likely be even more so when the summer reruns kick in.

On Wednesday’s official last night of winter, the newscast and CBS’ 7 to 9 p.m. edition of Survivor tied for the most D-FW viewers with 189,791 apiece. But Fox4 had the advertiser-prized 18-to-49-year-old trophy to itself, beating all prime-time competitors with 72,461 viewers.

ABC’s new Whiskey Cavalier spy series struggled in the 9 p.m. hour, ranking last among the Big Four broadcast networks with 80,837 total viewers and just 12,077 in the 18-to-49 age range.

In Tuesday’s prime-time festivities, Fox got mediocre returns from the premiere of Mental Samurai, a Rob Lowe-hosted quiz show. Airing in the 8 p.m. hour, Samurai drew 77,322 total viewers compared to NBC’s first-place This Is Us (196,820) and CBS’ runner-up rerun of FBI (189,791). But Samurai drew slightly bigger crowds than ABC’s comedy combo of black-ish (70,293 viewers) and Splitting Up Together (63,264).

Among 18-to-49ers, Samurai perked up to a second-place finish at 8 p.m. with 27,173 viewers while This Is Us doubled up with 54,346.

NBC’s following 9 p.m. premiere of The Village had just enough juice to win at that hour among 18-to-49-year-olds (36,230), with Fox4’s news (33,211) and ABC’s The Rookie (30,192) close behind. In the total viewers measurement, Fox4’s newscast edged The Village by a score of 154,645 to 147,615.

Here are the four-way local news derby results.

Tuesday -- WFAA8 and CBS11 shared the 10 p.m. lead in total viewers, but WFAA8 had the top spot to itself among 25-to-54-year-olds (main advertiser target audience for news programming).

Fox4 ran the table at 6 a.m. and WFAA8 did likewise at 6 p.m. The 5 p.m. firsts went to WFAA8 in total viewers and Fox4 with 25-to-54-year-olds.

Wednesday -- CBS11 won at 10 p.m. in total viewers while Fox4 took the 25-to-54 gold.

Fox4 swept the 6 a.m. competitions and also notched a 5 p.m. win among 25-to-54-year-olds. NBC5 otherwise commanded the early evening with twin wins at 6 p.m. and a 5 p.m. victory in total viewers.

Email comments or questions to: unclebarky@verizon.net

NBC5 adds Candace Sweat to reporting staff

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By ED BARK
@unclebarkycom on Twitter
After a nearly five-year stay with Raleigh, N.C.’s WRAL-TV, Candace Sweat is joining Fort Worth-based NBC5 as a general assignment reporter.

She announced her move on Twitter and NBC5 vice president of programming Brian Hocker confirmed that Sweat’s first day at the station will be April 8th.

The University of Texas at Arlington graduate praised North Carolina as “such a special place for so many reasons. WRAL tops that list. I’ll save goodbyes for later. For now, I’ll just say thank you!!” She closed her tweet with the bible verse Isaiah 43:19. It begins with, “Behold, I will do a new thing.”

Before joining WRAL in August, 2014, Sweat worked at WBMA/WCFT-TV in Birmingham, Ala.

Email comments or questions to: unclebarky@verizon.net

Absent an on-air goodbye, anchor Ron Corning is quickly out of the picture at Daybreak and WFAA8

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By ED BARK
@unclebarkycom on Twitter
There will be no long goodbye for Ron Corning, now the former co-anchor of WFAA8’s early morning Daybreak program.

After a nearly eight-year tenure that began in April of 2011, Corning became part of the station’s history less than a week after staffers were informed by executive news director Carolyn Mungo on Monday, March 11th that he’d be leaving at an undetermined time to “pursue some exciting new opportunities.”

That time turned out to be Friday, March 15th, and without any on-air acknowledgements. His bio since has been taken off WFAA8’s website, a surefire sign of an employee’s exit.

Corning later confirmed to a Twitter follower named Michelle that “Last Friday I wrapped up my time at Daybreak. But I will announce my next move right here soon.” He added a smiley face emoji.

The official “News 8 Daybreak” twitter feed, also in response to a viewer query, said that meteorologist Greg Fields (also off the air this week), will return Monday after vacationing. And that “Ron announced last week that he would be leaving for a new opportunity. We wish him well.”

The handling of Corning’s departure was in stark contrast to the March 1st retirement of longtime WFAA8 anchor John McCaa, who received a lengthy sendoff from the station while his successor, Chris Lawrence, was heavily promoted as his successor.

Corning, who has declined to comment further on what turned out to be a surprisingly quick exit, told unclebarky.com on March 11th that he has a number of other career possibilities outside of WFAA8 and decided to “take a leap of faith . . . because I do have other goals I want to achieve and other experiences I want to have.”

WFAA8 reporter/anchor Marie Saveedra, who joined the station in July 2013, has been co-anchoring this week with Daybreak’s incumbent Kara Sewell. In her memo to station staffers, Mungo said that Corning’s position would be posted shortly. But this doesn’t necessarily mean that WFAA8 will go “out of house” or even name a male anchor to succeed Corning.

NBC5 has been going with two women anchors on its early morning program after Marc Fein was dropped in the middle of the February “sweeps” ratings period.

Fox4’s Good Day continues to dominate the early morning ratings, particularly in the key 6 a.m. hour, as no station ever has. Its weekday winning streak in both total viewers and with 25-to-54-year-olds is nearing a year in length. Fox4 hasn’t been beaten in either ratings measurement since March 30th of last year, which was Good Friday.

Absent Corning for Monday’s March 18th edition of Daybreak, second place WFAA8 took an unusually severe beating from Fox4 in the 25-to-54-year-old demographic. In the 6 a.m. hour, Fox4 drew 98,791 viewers in the 25-to-54 age range while WFAA8 had 38,085.

Email comments or questions to: unclebarky@verizon.net

Local Nielsen ratings snapshot (Mon., March 18) -- 9-1-1 to the rescue for Fox while The Voice remains very much seen and heard

By ED BARK
@unclebarkycom on Twitter
NBC’s latest two-hour dose of The Voice as usual led all Monday prime-timers in total D-FW viewers while 9-1-1- helped resuscitate Fox with its midseason return.

The Voice drew 246,026 viewers in pounding ABC’s competing two hours of American Idol (154,645). 9-1-1 pulled in 210,879 viewers in the 8 p.m. hour, tying Fox4’s following 9 p.m. local newscast for the runner-up spot in this measurement.

Among advertiser-coveted 18-to-49-year-olds, The Voice also ranked No. 1 with 60,384 viewers, just a smidge ahead of 9-1-1 (58,874). Fox4’s news then took the 9 p.m. hour with 55,855 viewers in this key demographic.

ABC’s 9 p.m. premiere of The Fix, created by former O.J. Simpson prosecutor Marcia Clark, had 126,527 total viewers, with 34,419 in the 18-to-49 realm. That ranked it last in its time slot among total viewers in the Big Four broadcast network universe and third with 18-to-49ers, ahead of CBS’ competing Bull.

Here are Monday’s four-way local news derby results.

NBC5 and WFAA8 tied for the most total viewers at 10 p.m. while Fox4 won with 25-to-54-year-olds (main advertiser target audience for news programming).

Fox4 swept the 6 a.m. and 5 p.m. competitions. WFAA8 had the most total viewers at 6 p.m., with Fox4 again tops among 25-to-54-year-olds.

Email comments or questions to: unclebarky@verizon.net

Local Nielsen ratings snapshot (Thurs.-Sun., March 14-17) -- NCIS: Los Angeles & Fox4's local news top Sunday prime-timers

By ED BARK
@unclebarkycom on Twitter
ABC’s American Idol remained in the ratings margins Sunday night.

Led by the competing NCIS: Los Angeles with 246,026 D-FW viewers, CBS’ entire prime-time lineup outdrew AI. Fox4’s local 9 p.m. newscast also pulled in a few more viewers -- 168,703 to AI’s 161,674.

Among advertiser-prized 18-to-49-year-olds, Fox4’s news impressively led all prime-time attractions with 46,638.

CBS’ one-hour NCAA basketball tournament selection show, shown from 5 to 6 p.m., had 91,381 total viewers and 30,192 in the 18-to-49 age range. It was beaten in that hour among total viewers by local/network newscasts on both NBC and ABC.

Friday’s prime-time high scorer in total viewers, CBS’ 9 p.m. episode of Blue Bloods, drew 196,820; ABC’s 20/20 took the gold among 18-to-49ers with 33,211.

Thursday night’s 7 to 10 p.m. golds went to Fox4’s 9 p.m. news in both total viewers (196,820) and with 18-to-49-year-olds (54,346).

Here are the four-way local news derby results for Thursday and Friday.

Thursday -- WFAA8 swept the 10 p.m. competitions in total viewers and with 25-to-54-year-olds (main advertiser target audience for news programming).

Fox4 ran the table at 6 a.m. and added 5 and 6 p.m. wins among 25-to-54-year-olds.

NBC5 drew the most total viewers at 5 p.m. and tied WFAA8 for the top spot in that measurement at 6 p.m.

Friday -- WFAA8 won in total viewers at 10 p.m. while Fox4 ran first with 25-to-54-year-olds.

Fox4 swept the 6 a.m. and 5 p.m. races, and WFAA8 did likewise at 6 p.m.

Email comments or questions to: unclebarky@verizon.net