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Local Nielsen ratings snapshot (Mon., Jan. 14) -- CBS, ABC split prime-time spoils

By ED BARK
@unclebarkycom
CBS' quartet of sitcoms mostly prevailed over ABC's The Bachelor Monday night despite the presence of Dallas stud Sean Lowe in the title role.

The Bachelor also was beaten by a new episode of Fox's Bones in its 7 to 8 p.m. segment.

A repeat of CBS' The Big Bang Theory was the night's top D-FW draw with 337,326 viewers from 7:30 to 8 p.m. The network's How I Met Your Mother (309,789 viewers), 2 Broke Girls (309,789) and Mike & Molly (296,021) also won their time slots.

Bones had 227,179 viewers in nipping the first hour of The Bachelor (220,294). The Bachelor's second hour bumped up to 240,947 viewers. ABC's 9 p.m. episode of Castle then edged CBS' Hawaii Five-0 by a score of 275,368 viewers to 268,484.

Among advertiser-craved 18-to-49-year-olds, Mother, Big Bang and 2 Broke all ran first before the final half-hour of The Bachelor prevailed by a paper-thin margin over M&M. Hawaii Five-0 won the 9 p.m. hour in this key demographic.

The premiere of The CW's The Carrie Diaries had 75,726 total viewers at 7 p.m., with 35,083 in the 18-to-49 motherlode. That's actually a halfway decent showing for the ever-struggling CW.

The Dallas Mavericks, inching back toward respectability with a third straight win Monday night, averaged 96,379 total viewers on Fox Sports Southwest. As with Carrie Diaries close to half of them (44,652) were in the 18-to-49 age range.

Here are Monday's local news derby numbers:

WFAA8 comfortably won at 10 p.m. in total viewers, but fell to second behind Fox4 among 25-to-54-year-olds, the main advertiser target audience for news programming.

Fox4 maintained its tight grip on the 6 a.m. Nielsens with twin wins while also topping the 6 p.m. competition in the 25-to-54 demographic.

CBS11 won at 6 p.m. in total viewers and WFAA8 ran the table at 5 p.m.
unclebarky@verizon.net