Wingwoman role for Fox4's Gutierrez; CBS11 announces day and date for 4 p.m. news expansion
01/06/10 10:28 AM
By ED BARK
Dissatisfied with flat and generally second-place ratings for its early morning Good Day program, Dallas-based Fox4 has decided to re-fold Krystle Gutierrez into the anchor desk mix.
The plan is for her to periodically sit with co-anchors Tim Ryan and Lauren Przybyl, who joined the program in September after a lengthy search for Megan Henderson's replacement.
Gutierrez, who had been the most frequent fill-in during the nearly seven-month interim, mainly will read feature stories and then chat with Ryan and Przybyl. A livelier, breezier program is the objective.
It's a key time for Good Day, which won Monday's 6 a.m. ratings race against latter day frontrunner NBC5, the November "sweeps" victor. Fox's American Idol will be returning on Tuesday, providing what likely will be another big prime-time promotional platform for Good Day. Fox4's 9 p.m. local newscasts also should enjoy ratings increases with Idol as a lead-in on a number of nights.
***As previously reported on unclebarky.com, CBS11 will be expanding its weekday 4 p.m. newscasts to a full hour. The station now has a day and date -- Monday, Jan. 11th -- with Tracy Kornet and newcomer Keith Garvin anchoring.
The displaced Inside Edition will relocate from 4:30 p.m. to 9 p.m. weeknights on sister station TXA21. It will be followed by EntertainmentStudios,com, hosted by the never-ending Byron Allen. Repeats of Dr. Phil will move from 9 p.m. to 9 a.m. on TXA21. First-run episodes of Phil remain at 3 p.m. on CBS11.