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Local Nielsen ratings snapshot (Wed., March 28) -- reruns and NBC make it easy for Idol

By ED BARK
Fox flexed with its latest two-hour American Idol performance edition before Fox4's following local newscast had just enough oomph to also win its time period.

Idol amassed 474,187 D-FW viewers from 7 to 9 p.m., crunching second-place CBS' competing combo of a new Survivor: One World (237,094) and a Criminal Minds repeat (182,901).

Fox4 then held onto 176,127 viewers for its 9 p.m. newscast, enough to out-kick a CBS rerun of CSI: Crime Scene Investigation (162,578).

Idol and the news also ran first among advertiser-favored 18-to-49-year-olds.

NBC ate gruel all night, despite having an all-new lineup of four sitcoms and Rock Center with Brian Williams. The Peacock's Whitney fared best, leading off prime-time with 108,386 total viewers. ABC's Happy Endings was its only first-run attraction amid a pile of repeats. But the network's Missing reprise was its top overall draw with 115,160 viewers in the 9 p.m. hour.

In local news derby results, WFAA8 edged CBS11 in total viewers at 10 p.m. while tying Fox4 for first place with 25-to-54-year-olds, the main advertiser target audience for news programming.

The 6 a.m. spoils were split between NBC5 in total viewers and Fox4 in the 25-to-54 demographic.

Both 5 p.m. competitions went to the Peacock; CBS11 won at 6 p.m. in total viewers, but WFAA8 had the upper hand with 25-to-54-year-olds.
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