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Local Nielsen ratings snapshot (Fri.-Sun., Nov. 2-4) -- Fox's Saints vs. Rams tops NBC's Brady vs. Rodgers

@unclebarkycom on Twitter
Absent a Dallas Cowboys game, Sunday instead gifted football fans with the season’s two marquee NFL match ups to date.

In both total D-FW viewers and with advertiser-prized 18-to-49-year-olds, Fox’s mid-afternoon/early evening New Orleans Saints-Los Angeles Rams game won out over NBC’s Sunday Night Football clash between Tom Brady and Aaron Rodgers. Or to put it another way, the New England Patriots vs the Green Bay Packers.

Saints-Rams averaged 617,690 total viewers and 202,286 in the 18-to-49 realm while Patriots-Packers pulled in 533,459 total viewers, with 196,248 of them 18-to-49ers.

On Sunday’s poor side of town, ABC’s 9 p.m. edition of The Alec Baldwin Show played invisible with 21,088 total viewers and 12,077 of the 18-to-49-year-old persuasion. The network’s preceding two-hour Mickey’s 90th Spectacular special did appreciably better than that with 112,307 total viewers and 33,211 in the 18-to-49 motherlode. Alec should have worn Mouska ears.

Saturday’s college football parade was paced by Fox’s down-to-the-last seconds Texas-West Virginia game, which drew 308,845 total viewers. In prime-time, ABC’s similarly high-scoring and closely contested Oklahoma-Texas Tech game had 238,653 total viewers, edging CBS’ competing Alabama rout of the supposedly formidable LSU (217,595)

Friday’s prime-time festivities were led by CBS’ 9 p.m. episode of Blue Bloods in total viewers (231,634) while Fox’s 7:30 p.m. episode of The Cool Kids lured the most 18-to-49-year-olds (30,192) despite being set in a retirement home. Blue Bloods, which likely is watched in many retirement homes, in contrast drew a scant 6,038 viewers in the 18-to-49 demographic.

Here are Friday’s local news derby results for the seventh weekday of the November “sweeps” ratings period.

CBS11 won in total viewers at 10 p.m., and Fox4 had the most 25-to-54-year-olds (main advertiser target audience for news programming).

Fox4 again ran the table at 6 a.m. while NBC5 had twin wins at 5 p.m. TEGNA8 and CBS11 tied for the most total viewers at 6 p.m., with Fox4 alone on top with 25-to-54-year-olds.

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