powered by FreeFind

Apple iTunes

Archives

Local Nielsen ratings snapshot (Mon., July 4) -- Fireworks shootout

By ED BARK
@unclebarkycom on Twitter
Fourth of July fireworks coverage dominated prime-time Monday, with CBS, NBC and PBS going national while TEGNA8 offered live coverage of the festivities at Fair Park.

NBC’s 7 to 9 p.m. presentation of the Macy’s show from New York City got the most ratings kaboom, drawing 162,895 D-FW viewers and 41,284 in the advertiser-prized 18-to-49-year-old age range.

The Peacock’s abbreviated 9 to 10 p.m. reprise had 70,824 total viewers to run a distant second behind TEGNA8’s Fair Park show (141,648 viewers). NBC and TEGNA8 tied among 18-to-49-year-olds with 12,703 apiece while Fox4’s 9 p.m. local news took the top spot with 15,879 viewers in this key audience demographic.

Over on CBS, the 8 to 10 p.m. Boston Pops Fourth of July shebang averaged 56,659 total viewers while super-fizzling with 3,157 in the 18-to-49 motherlode.

PBS offered two prime-time helpings of its annual A Capitol Fourth special. The 7 to 8:30 p.m. show had 63,742 total viewers and 9,527 in the 18-to-49-year-old demographic. PBS’ 8:30 to 10 p.m. reprise respectively had 35,412 and 3,157 viewers.

The Texas Rangers’ afternoon loss at Boston, shown on Fox Sports Southwest, averaged 169,978 total viewers and 53,987 in the 18-to-49 range.

There are no official local news derby results because Fox4, NBC5, TEGNA8 and CBS11 all took holiday ratings exemptions Monday.

Email comments or questions to: unclebarky@verizon.net