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Local Nielsen ratings snapshot (Mon., Jan. 8) -- year-to-year uptick for college football's national championship

By ED BARK
@unclebarkycom on Twitter
Alabama’s comeback overtime win against Georgia, capped by a long bomb touchdown pass from a backup freshman quarterback, sent the D-FW ratings upward Monday night.

The 26-23 win, with the game running from 7:20 to 11:10 p.m. on ESPN, averaged 712,210 viewers and 283,957 within the advertiser-craved 18-to-49-year-old age range.

Last year’s college football championship game, a last second 35-31 Clemson win over Bama, drew 647,128 total viewers and 259,775 in the 18-to-49 realm. So in the end, having two SEC teams square off did not prove to be a ratings downer in these parts.

Rival broadcast networks (ABC, CBS, Fox, NBC) need not have bothered. CBS’ 7 p.m. repeat of The Big Bang Theory, which mostly aired before the game started, ranked as the biggest prime-time draw other than football with 178,053 total viewers. ABC’s 7 to 9 p.m. edition of The Bachelor was the runner-up among 18-to-49-year-olds (40,568 viewers). In the non-network arena, Fox4’s homegrown 9 p.m. newscast bettered The Bachelor with 43,688 viewers in the 18-to-49 demographic.

Here are Monday’s four-way local news derby results.

TEGNA8 had the most total viewers at 10 p.m. while Fox4 won among 25-to-54-year-olds (main advertiser target audience for news programming). CBS11 finished a sliver behind in both measurements.

Fox4 continued its 6 a.m. mastery with another sweep. At 6 p.m., TEGNA8 drew the most total viewers and NBC5 was tops with 25-to-54-year-olds. The Peacock and Fox4 shared the 5 p.m. lead in total viewers, with Fox4 taking the 25-to-54 gold.

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