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Local Nielsen ratings snapshot (Thurs., March 15) -- ABC profits from NCAA competition

By ED BARK
@unclebarkycom on Twitter
ABC’s Grey’s Anatomy and Scandal enjoyed a respite from CBS’ formidable Thursday night comedy competition to win the first two hours of prime-time.

The NCAA basketball tournament and Fox4’s 9 p.m. local newscast then kicked in down the homestretch.

Grey’s led all Thursday programing in both total D-FW viewers (206,541) and advertiser-prized 18-to-49-year-olds (84,256). Scandal dropped off but still controlled the 8 p.m. hour with 163,808 total viewers and 68,653 in the 18-to-49 age range.

At 9 p.m., Fox4’s news won in total viewers (163,808) while the 9 to 10 p.m. hour of CBS’ hoops (Buffalo vs. Arizona) took that hour among 18-to-49ers with 40,568.

Ratings for little truTV, which carried Thursday’s games from Dallas’ American Airlines Center, were not available. The network’s marquee matchup, in these parts at least, was the early evening game between a victorious Texas Tech and a very game Stephen F. Austin.

Here are Thursday’s local news derby results, with the 6 and 10 p.m. editions on CBS11 rubbed out by the network’s NCAA coverage.

TEGNA8 had the most total viewers at 10 p.m. while Fox4 was tops with 25-to-54-year-olds.

Fox4 also again swept the 6 a.m. competitions and added 5 and 6 p.m. wins among 25-to-54-year-olds.

TEGNA8 drew the most total viewers at 6 p.m. and tied NBC5 for first place in this measurement at 5 p.m.

Email comments or questions to: unclebarky@verizon.net