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Local Nielsen ratings snapshot (Mon., Oct. 7) -- rivals can't be rescued from Fox's 9-1-1 dominance

By ED BARK
@unclebarkycom on Twitter
Fox’s 9-1-1 again answered the ratings call Monday, easily rolling up prime-time’s biggest D-FW audiences among the Big Four broadcast networks.

The new 7 p.m. episode drew 346,882 viewers in drowning out NBC’s competing first hour of The Voice (210,850 viewers). 9-1-1 also rolled with advertiser-craved 18-to-49-year-olds, topping all Big Four attractions with 105,990.

The total viewers haul was even good enough to beat ESPN’s Monday Night Football game between the San Francisco 49ers and again woeful Cleveland Browns. The 31-3 rout averaged 340,080 viewers in placing a smidgen behind 9-1-1. But MNF ruled with 18-to-49ers, drawing 157,553.

Fox’s new Prodigal Son, which follows 9-1-1, again dug a Death Valley of sorts with 136,032 total viewers, which put it last in the Big Four universe during the 8 p.m. hour. But Prodigal, to which Fox has given a full-season order, rallied to run first with 18-to-49-year-olds (45,834) against the second hours of The Voice and ABC’s Dancing with the Stars, plus CBS’ new All Rise.

Here are Monday’s local news derby results.

WFAA8 won at 10 p.m. in both toto viewers and with 25-to-54-year-olds (main advertiser target audience for news programming).

Fox4 returned to the top spot in both measurements at 6 a.m., barely twice beating runner-up NBC5. WFAA8, which had swept the 6 a.m. competitions on Thursday and Friday, dipped to third place in this ongoing cuh-razy early morning environment.

WFAA8 drew the most total viewers at both 5 and 6 p.m. Fox4 won the 25-to-54 gold at 5 p.m. and shared the top spot with WFAA8 at 6 p.m.

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