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Local Nielsen ratings snapshot (Fri.-Sun., May 13-15) -- Odor's right cross jacks Rangers late inning numbers

@unclebarkycom on Twitter
Rougned Odor’s direct hit on Jose Bautista by now has been replayed into infinity. But the eighth inning punch, which triggered a bench-clearing push-and-shove, also bulked up the Texas Rangers’ live, late-inning Nielsen numbers.

The marathon game, airing Sunday afternoon and early evening on Fox Sports Southwest, hit its D-FW ratings peak between 5:15 and 5:30 p.m., when 290,378 watched. Many of those viewers were seeing Odor-Bautista on tape as word spread across the Twitter universe and other “social media” platforms. In contrast, Rangers-Blue Jays started with just 63,742 viewers and had built to 155,813 between 4 and 4:15 p.m.

The FSS nighttime repeat of the game hit its ratings high between 9:30 and 9:45 p.m. with 92,071 viewers. That beat competition from both ABC’s Quantico and NBC’s Dateline. The afternoon live Rangers telecast also outdrew ABC’s competing Game 7 of the Toronto Raptors-Miami Heat playoff series. It averaged 84,989 viewers overall.

Friday’s prime-time ratings among the Big Four broadcast networks were paced by CBS’ 8 p.m. episode of Hawaii Five-0 in total viewers (198,307). CBS’ 7 p.m. hour of The Amazing Race and NBC’s 9 p.m. edition of Dateline tied among advertiser-prized 18-to-49-year-olds with 34,933 apiece. But across the entire TV universe, that night’s Rangers-Blue Jays game on FSS easily averaged the most 18-to-49-year-olds with 57,163.

Here are the local news derby results for the 12th weekday of the May ratings “sweeps.”

CBS11 had the most total viewers at 10 p.m. while Fox4 won among 25-to-54-year-olds (main advertiser target audience for news programming).

Fox4 also swept the 6 a.m. and 5 p.m. competitions. The 6 p.m. golds went to TEGNA8 in total viewers and NBC5 in the 25-to-54-year-old demographic.

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