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Local Nielsen ratings snapshot (Fri.-Mon., Nov. 8-11) -- Cowboys set season high while also hitting another low point

By ED BARK
@unclebarkycom on Twitter
Highly puzzling play calls down the stretch and another disinterested start added up to a consequential Dallas Cowboys loss on NBC’s national stage.

Still, the Sunday Night Football ratings were giant-sized, with 1,625,582 D-FW viewers watching Dallas lose 28-24 at Jerry’s Palace to the Minnesota Vikings. That audience included 653,129 viewers in the advertiser-prized 18-to-48 age range. Both are season highs, outpointing the Cowboys’ Game 5 home loss to the Green Bay Packers.

Sunday’s earlier Packers-Carolina Panthers game on Fox also paid big dividends with 768,581 total viewers and 303,648 in the 18-to-49 realm.

The NFL had another big-ticket game on Monday night, with the previously unbeaten San Francisco 49ers falling to the always potent Seattle Seahawks in overtime. ESPN’s Monday Night Football presentation averaged 401,294 total viewers in beating all other prime-time fare. Fox’s 7 p.m. episode of 9-1-1 put up a good fight, though, drawing 326,477 viewers. Among 18-to-49ers, Seahawks-49ers pulled in 154,688 while runner-up 9-1-1 had 103,126.

As expected, Saturday’s college football parade was paced by the big showdown between LSU and Alabama on CBS. The Tigers’ high-scoring win averaged 469,310 total viewers. Fox’s prime-time Oklahoma-Iowa State game came in second with 210,850 viewers.

As usual/always, Friday’s overall top prime-time attraction was CBS’ Blue Bloods with 244,858 total viewers. Fox’s two-hour WWE Smackdown again took the 18-to-49-year-old crown with 57,292 of ‘em while Blue Bloods plunged to 22,917 viewers in this key demographic.

Here are the local news derby results for Friday and Monday, as the November ratings “sweeps” period continues.

Friday -- CBS11 won in total viewers at 10 p.m., with Fox4 running first with 25-to-54-year-olds (main advertiser target audience for news programming).

Fox4 also swept the 6 a.m. and 5 p.m. competitions while adding a 6 p.m. win among 25-to-54-year-olds. NBC5 had the most total viewers at 6 p.m.

Monday -- WFAA8 swept the 10 p.m. competitions, Fox4 did likewise at 6 a.m. and NBC5 enjoyed a doubleheader win at 6 p.m. The 5 p.m. wreaths went to Fox4 in total viewers and NBC5 with 25-to-54-year-olds.

Email comments or questions to: unclebarky@verizon.net