Local Nielsen ratings snapshot (Mon., Aug. 20) -- Rangers back on top
08/21/12 03:24 PM
By ED BARK
@unclebarkycom
It's been a while, with the Olympics, Cowboys and a spate of day games lately clogging their ratings.
But the first-place Texas Rangers moved firmly back atop the prime-time Nielsens Monday, ranking as prime-time's most-watched attraction in both total D-FW viewers and advertiser-prized 18-to-49-year-olds.
Texas' 5-1 home win against Baltimore averaged 230,319 viewers on Fox Sports Southwest, with 89,664 of them within the 18-to-49 motherlode.
Fox's 8 p.m. episode of Hell's Kitchen ranked second in both measurements, with 169,353 total viewers and 86,462 of them in the 18-to-49 range.
TNT's second episode of Major Crimes also performed well at 8 p.m. with a third-place total of 142,256 viewers. But just 28,821 of them were in the 18-to-49 demographic.
Attention also must be paid to CBS11's Wheel of Fortune, which had a dominant 250,642 viewers in the 6:30 p.m. prime-time appetizer slot. It also thumped the competing rag mags on Fox4, NBC5 and WFAA8 among 18-to-49-year-olds.
NBC's second episode of Stars Earn Stripes slumped to just 67,741 viewers at 8 p.m. before the network's following Grimm perked up a bit to 88,063 viewers. But Fox4's 9 p.m. local newscast, pre-empted last Thursday and Friday by NFL pre-season football games, returned to dominate its time slot in the non-sports programming division. Its 162,578 total viewers (70,451 of them in the 18-to-49 age range) thumped the opposition on ABC, CBS and NBC.
ABC's 9 p.m. entry, Glass House, was particularly shattered, shattered, sha-doo-be. It had a sub-measly 49,645 viewers, with just 12,809 of them in the "desired" 18-to-49 food group.
Here come Monday's local news derby results:
WFAA8 won at 10 p.m. in total viewers, but bowed to Fox4 among 25-to-54-year-olds, the main advertiser target audience for news programming.
NBC5 continued its strong post-Olympics run at 6 a.m. with first place finishes in both measurements.
WFAA8 likewise ran the table at 6 p.m. and tied for the top spot with Fox4 at 5 p.m. in total viewers. Fox4 had the 25-to-54 win at 5 p.m.
@unclebarkycom
It's been a while, with the Olympics, Cowboys and a spate of day games lately clogging their ratings.
But the first-place Texas Rangers moved firmly back atop the prime-time Nielsens Monday, ranking as prime-time's most-watched attraction in both total D-FW viewers and advertiser-prized 18-to-49-year-olds.
Texas' 5-1 home win against Baltimore averaged 230,319 viewers on Fox Sports Southwest, with 89,664 of them within the 18-to-49 motherlode.
Fox's 8 p.m. episode of Hell's Kitchen ranked second in both measurements, with 169,353 total viewers and 86,462 of them in the 18-to-49 range.
TNT's second episode of Major Crimes also performed well at 8 p.m. with a third-place total of 142,256 viewers. But just 28,821 of them were in the 18-to-49 demographic.
Attention also must be paid to CBS11's Wheel of Fortune, which had a dominant 250,642 viewers in the 6:30 p.m. prime-time appetizer slot. It also thumped the competing rag mags on Fox4, NBC5 and WFAA8 among 18-to-49-year-olds.
NBC's second episode of Stars Earn Stripes slumped to just 67,741 viewers at 8 p.m. before the network's following Grimm perked up a bit to 88,063 viewers. But Fox4's 9 p.m. local newscast, pre-empted last Thursday and Friday by NFL pre-season football games, returned to dominate its time slot in the non-sports programming division. Its 162,578 total viewers (70,451 of them in the 18-to-49 age range) thumped the opposition on ABC, CBS and NBC.
ABC's 9 p.m. entry, Glass House, was particularly shattered, shattered, sha-doo-be. It had a sub-measly 49,645 viewers, with just 12,809 of them in the "desired" 18-to-49 food group.
Here come Monday's local news derby results:
WFAA8 won at 10 p.m. in total viewers, but bowed to Fox4 among 25-to-54-year-olds, the main advertiser target audience for news programming.
NBC5 continued its strong post-Olympics run at 6 a.m. with first place finishes in both measurements.
WFAA8 likewise ran the table at 6 p.m. and tied for the top spot with Fox4 at 5 p.m. in total viewers. Fox4 had the 25-to-54 win at 5 p.m.