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Local Nielsen ratings snapshot (Tues., Dec. 1) -- Rudolph still reigns in most desired audience demographic

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CBS’ annual airing of Rudolph the Red-Nosed Reindeer led all prime-time programming Tuesday in the audience measurement that networks most bank on.

The gift that keeps on giving drew 107,934 D-FW viewers in the advertiser-prized 18-to-49-year-old demographic. That was just enough to outpoint NBC’s resident super power, The Voice, which had 104,798 viewers of the 18-to-49 persuasion in direct combat from 7 to 8 p.m.

The Voice whipped Rudolph in total viewers by a score of 354,120 to 269,131. But the shiniest ratings bauble of all belongs to the resilient reindeer, now in his 51st year as a TV special.

NBC won the 8 p.m. hour in both ratings measurements with its new Chicago Med before the 9 p.m. golds were split between CBS’ NCIS: New Orleans in total viewers and Fox4’s local newscast among 18-to-49-year-olds.

Here are Tuesday’s local news derby results.

TEGNA8 had the most total viewers at 10 p.m. while Fox4 won among 25-to-54-year-olds (main advertiser target audience for news programming).

Fox4 once again ran the table at 6 a.m. CBS11 took the top spot in total viewers at 6 p.m. and shared the lead among 25-to-54-year-olds with NBC5.

The 5 p.m. spoils went to NBC5 in total viewers and Fox4 in the 25-to-54 demographic.

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