powered by FreeFind

Apple iTunes

Archives

Local Nielsen ratings snapshot (Tues., Sept. 4) -- Good Day expands, commands

By ED BARK
@unclebarkycom on Twitter
Already rich in ratings from 6 to 9 a.m., Fox4’s Good Day took another bite out of its competitors’ bottom lines by dominating the 9 a.m. hour Tuesday in the program’s debut as a six-hour behemoth.

Although falling off from its 8 to 9 a.m. showing, Good Day easily beat network programming on CBS and NBC, plus TEGNA8’s homegrown Good Morning Texas.

In total viewers from 9 to 10 a.m., Good Day drew 85,465 in whipping CBS’ two episodes of Let’s Make a Deal (56,977), NBC’s Megyn Kelly (49,855) and GMT (21,366).

Among 25-to-54-year-olds, the main advertiser target audience for news programming, the score was: Good Day (35,296), Megyn Kelly (11,765), Let’s Make a Deal (8,824) and GMT (2,941).

And with 18-to-49-year-olds (the principal target zone for entertainment programming), Good Day also cruised with 24,965 viewers opposite 3,121 apiece for the other three attractions.

Fox4’s locally produced Free4All, which also premiered Tuesday, did well opposite the first halves of late night network talk shows on ABC, CBS and NBC.

Airing from 10:30 to 11 p.m. and hosted by longtime sports anchor Mike Doocy, Free4All drew 78,343 total viewers to trail CBS’ Late Show with Stephen Colbert (99,704), tie ABC’s Live with Jimmy Kimmel and beat NBC’s Tonight Show Starring Jimmy Fallon (56,977).

Free4All outdrew all three of those shows in the 25-to-54-year-old demographic and tied Tonight for second place among 18-to-49ers, with Kimmel Live the winner and Late Show lagging in fourth place.

Tuesday’s overall prime-time winner as usual was NBC’s America’s Got Talent, which pulled in 313,372 total viewers from 7 to 9 p.m. AGT likewise dominated in the 18-to-49 realm with 71,774 viewers.

Here are the four-way local news derby results.

CBS11 won in total viewers at 10 p.m. and shared the top spot with Fox4 among 25-to-54-year-olds.

Fox4 swept the 6 a.m. competitions and also ran first at 5 and 6 p.m. among 25-to-54-year-olds.

TEGNA8 ranked No. 1 in total viewers at 6 p.m. while Fox4 and NBC5 shared the lead in that measurement at 5 p.m.

Email comments or questions to: unclebarky@verizon.net