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Local Nielsen ratings snapshot (Thurs., March 7) -- Big Bang belts Idol

American Idol's first live viewer vote-off of the season fell hard to CBS' new episode of The Big Bang Theory in Thursday's prime-time Nielsen numbers.

The first half-hour of Fox's longtime titan drew 316,673 D-FW viewers compared to Big Bang's 426,820. Idol then edged CBS' Two and a Half Men from 7:30 to 8 p.m. before the special 90-minute edition was beaten anew by the first half-hour of CBS' Person of Interest.

Both Big Bang and Two and a Half outdrew Idol among advertiser-prized 18-to-49-year-olds. Idol's final half-hour then beat Person's opening 30 minutes in this key demographic.

Idol's 10 finalists do not include Cortez Shaw of Dallas, who was left sitting backstage with four other rejected, dejected male singers. The lone Texan still in the mix is Amber Holcomb, 18, of Houston.

Over on KTXD-TV (Ch. 47), D magazine's 9 to 11 a.m. menu of D: The Broadcast and D Living again registered "hashmarks" (no measurable audience) in both total viewers and their target audience of 18-to-49-year-olds. TV far more often is a heartbreaker than a dream maker. Still, both shows are only in their third weeks under the D banner.

In Thursday's local news derby results, CBS11 had the most viewers at 10 p.m. while Fox4 ran first with 25-to-54-year-olds, the main advertiser target audience for news programming.

Fox4 remained mighty at 6 a.m. with twin wins. The station also notched a 6 p.m. first among 25-to-54-year-olds and tied NBC5 for the top spot in that measurement at 5 p.m.

The total viewer wins at 5 and 6 p.m. respectively went to NBC5 and CBS11.