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Local Nielsen ratings snapshot (Wed.-Sun., Nov. 21-25) -- Fox4 gives many thanks for Cowboys

@unclebarkycom on Twitter
The Dallas Cowboys’ less than artistic win over the injury-riddled Washington Redskins ended up as a ratings Picasso compared to last year’s annual Thanksgiving Day game.

Winning 31-23 against a traditional rival helps, especially when compared to 2017’s 28-6 loss to the visiting Los Angeles Chargers, which knocked the Cowboys down to a 5-6 record. Still, what a year-to-year difference in viewership this is.

Cowboys-Redskins on Fox, which ended at 6:56 p.m., averaged 1,651,886 D-FW viewers to rank as the biggest draw of the ongoing season. Last year’s Thanksgiving Day loss had just 1,146,658 viewers.

Among advertiser-prized 18-to-49-year-olds, Cowboys-Redskins drew 652,147 viewers compared to last year’s comparatively lowly 449,366.

CBS’ earlier Chicago Bears-Detroit Lions game on CBS clocked in at a surprisingly high 738,077 total viewers in outdrawing NBC’s prime-time matchup between the New Orleans Saints and Atlanta Falcons (604,520 viewers).

Thanksgiving’s morning ratings were dominated by NBC’s annual telecast of the Macy’s parade, which actually has devolved into more of a lip-synched performance vehicle sprinkled with hot air balloons. Nonetheless, 534,227 viewers were on hand, with 193,229 in the 18-to-49 motherlode.

Sunday’s NFL parade was lead by CBS’ Denver Broncos-Pittsburgh Steelers game, which pulled in 534,227 total viewers to edge the Peacock’s prime-time Minnesota Vikings-Green Bay Packers matchup (513,139).

On Saturday, Fox’s early-starting Ohio State-Michigan game, with the Buckeyes destroying the Wolverines, was the top college football draw with 238,996 total viewers. CBS’ following Alabama-Auburn face-off ran a close second with 231,967 viewers. In prime-time, Fox’s TCU-Oklahoma State game beat ABC’s competing Notre Dame-USC matchup by a score of 189,791 total viewers to 119,498.

The SEC network is not included in ratings reports, so we don’t have data for Saturday’s super-crazy 74-72 A&M win over LSU in seven overtime periods.

On Friday night, CBS’ annual airing of the original Frosty the Snowman won a three-pronged battle with competing vintage holiday specials on NBC and ABC.

Frosty drew 91,381 total viewers opposite the Peacock’s How the Grinch Stole Christmas (84,352) and ABC’s Santa Claus is Coming to Town (56,234).

Finally, ABC still has a gamer in A Charlie Brown Thanksgiving, which aired on Wednesday night in the 7 p.m. hour. It ranked as prime-time’s top overall draw with 189,791 total viewers.

The local news derby results will resume on Monday, A majority of the stations took holiday exemptions from Wednesday through Friday, but you can see the final scores and analysis of the November “sweeps” D-FW newscast ratings by going right here.

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