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Local Nielsen ratings snapshot (Wed.-Thurs., May 1-2) -- Fox4's 9 p.m. news still a prime-time force

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Even a new episode of CBS’ The Big Bang Theory, now in its final weeks, couldn’t outdraw Fox4’s 9 p.m. local newscast Thursday night.

The very idea of this happening seemed preposterous not so long ago. But it now happens with regularity in the face of potent prime-time network entertainment programming.

The news led all of Thursday night’s TV attractions with 231,967 D-FW viewers, edging Big Bang’s 224,938. The Fox network’s preceding two-hour Miss USA pageant averaged just 119,498 viewers in running behind CBS’ 7 to 9 p.m. comedy block while also trailing ABC’s 7 p.m. episode of Grey’s Anatomy. NBC ran a distant fourth with its 7 to 9 p.m. sitcoms before perking up a bit in the 9 p.m. hour, where Law & Order: SVU finished third.

Among advertiser-craved 18-to-49-year-olds, Fox4’s news and Grey’s shared the prime-time top spot with 66,422 viewers.

Wednesday’s prime-time ratings also were paced by Fox4’s 9 p.m. news in total viewers (231,967). NBC’s three-hour Billboard Music Awards ran a solid second for the night with 217,908 viewers. In the 18-to-49 age range, the Billboard awards ran first from start to finish, averaging 81,581 viewers. Fox4’s news was second with 66,422 viewers.

Over on NBC Sports Net, the Dallas Stars’ 4-2 win over the St. Louis Blues, which evened their Stanley Cup playoff series at two games apiece, averaged 105,440 total viewers and 54,346 in the 18-to-49 realm.

Here are the four-way local news derby results for the fifth and sixth days of the May “sweeps” ratings period.

Wednesday -- NBC5 won in total viewers at 10 p.m. while Fox4 ran first with 25-to-54-year-olds (main advertiser target audience for news programming).

Fox4 swept the 6 a.m. competitions and NBC5 did likewise at 5 p.m. The 6 p.m. wreaths went to the Peacock in total viewers and Fox4 in the 25-to-54 demographic.

Thursday -- WFAA8 topped the 10 p.m. race in total viewers, but Fox4 again won among 25-to-54-year-olds.

Fox4 also ran the table at 6 a.m. and had the most 25-to-54-year-olds at 5 and 6 p.m.

WFAA8 ran first at 6 p.m. in total viewers and tied Fox4 and NBC5 for the 5 p.m. win in that measurement.

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