powered by FreeFind

Apple iTunes


Local Nielsen ratings snapshot (Wed., July 5) -- Big Brother is still big daddy

@unclebarkycom on Twitter
CBS continued to bask in the warm summertime ratings glow of Big Brother Wednesday.

Airing in the 7 p.m. hour, the long-running gaggle of disparate, carping, conniving “houseguests” led all prime-time programming with 196,320 D-FW viewers and 83,385 in the advertiser-cherished 18-to-49 age range.

Fox4’s 9 p.m. local newscast ranked second in prime-time in both measurements, with 167,235 total viewers and 48,107 in the 18-to-49 realm.

Over on cable’s FX, the 9 p.m. premiere of Snowfall (“How Crack Began”) drew just 36,356 total viewers, falling off from the network’s preceding feature film Kingsman: The Secret Service (50,898). But almost all of Snowfall’s viewers (32,071) were in the key 18-to-49-year-old demographic. Kingsman also had 32,071 viewers within the 18-to-49 motherlode.

Here are Wednesday’s local news derby results.

TEGNA8 had the most total viewers at 10 p.m. while Fox4 was tops with 25-to-54-year-olds (main advertiser target audience for news programming).

Fox4 swept the 6 a.m. competitions and TEGNA8 did likewise at 6 p.m. NBC5 ran first in total viewers at 5 p.m. but Fox4 led with 25-to-54-year-olds.

LOCAL TV NEWS NOTE: Fox4 has announced a half-hour special commemorating the Friday, July 7th one-year anniversary of the police ambush in downtown Dallas.

Seven Hours will air at 9:30 p.m. on that night, Fox4 announced Thursday.

As previously posted, CBS11 earlier announced a half-hour special, Dallas Ambush: One Year Later, for Friday at 6:30 p.m. TEGNA8 hasn’t made any official announcement (at least not to unclebarky.com). But Friday’s programming grid lists a half-hour commemorative special, A City Moves Forward, at 10:35 p.m.

NBC5 will not be joining in with any self-standing commemorative programs.

“We’ve been doing special stories in every newscast all week,” vice president of news Mark Ginther says. “No special planned.”

Email comments or questions to: unclebarky@verizon.net