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Local Nielsen ratings snapshot (Mon.-Tues., July 13-14) -- Fox's All-Star game scores well but NBC's Talent wins out

By ED BARK
@unclebarkycom on Twitter
Baseball’s annual All-Star game gave Fox a nice ratings boost Tuesday night, although NBC’s America’s Got Talent still outscored it in the 7 to 9 p.m. slot.

AGT drew 278,960 D-FW viewers in beating both pre-game All-Star coverage and the game itself, which ran from 7:32 to 10:34 p.m. The 7 to 7:30 p.m. portion had 223,168 viewers before the American League’s 6-3 win averaged 230,142 viewers.

AGT also drew the most advertiser-prized 18-to-49-year--olds from 7 to 9 p.m., with 100,922. The All-Star pre-game had 85,153 viewers in this key demographic before the game averaged 100,922 viewers. (Ratings went up for the All-Star game from 9 to 10 p.m., when AGT gave way to NBC’s Hollywood Game Night.)

In terms of big Fox sports attractions, the All-Star Game came up far short of the network’s July 5th World Cup women’s soccer final between the U.S. and Japan. It averaged 543,972 total viewers and 230,227 in the 18-to-49 demographic. The All-Star game drew less than half those crowds in both ratings measurements.

ABC played dead all night opposite NBC and the All-Star game while CBS’ biggest scorer in total viewers was an 8 p.m. episode of the new Zoo (202,246). That’s a solid showing, with Zoo also ranking as Tuesday’s No. 3-rated prime-time attraction among 18-to-49-year-olds (66,230).

On Monday night, ESPN’s re-formatted and crowd-pleasing All-Star game home run derby drew 160,402 total viewers and 81,999 in the 18-to-49 realm. That’s a better percentage of 18-to-49-year-olds than Tuesday’s game.

CBS’ 7 p.m. repeat of 2 Broke Girls narrowly emerged as prime-time’s top draw in total viewers with 174,350. NBC’s 7 to 9 p.m. American Ninja Warrior edged the home run derby among 18-to-49-year-olds with 85,153 viewers. The Peacock’s Running Wild with Bear Grylls matched the derby’s 81,999 viewers.

Here are the Monday and Tuesday local news derby results.

Monday -- CBS11 drew the most total viewers at 10 p.m. while Fox4 ran first with 25-to-54-year-olds (main advertiser target audience for news programming).

Fox4 swept the 6 a.m. competitions and NBC5 did likewise at 5 p.m. The 6 p.m. golds went to CBS11 in total viewers and NBC5 in the 25-to-54 demographic.

Tuesday -- NBC5 and CBS11 tied for the most total viewers at 10 p.m. while the Peacock won outright with 25-to-54-year-olds.

Fox4 notched another pair of 6 a.m. wins and CBS11 had the most total viewers at both 5 and 6 p.m. (Fox’s All-Star pre-game coverage preempted Fox4’s 6 p.m. news.)

NBC5 and CBS11 shared the 25-to-54 gold at 5 p.m. and TEGNA8 had the most 25-to-54-year-olds at 6 p.m.

Email comments or questions to: unclebarky@verizon.net