Local Nielsen ratings snapshot (Wed., March 19) -- Idol's sinking feeling
03/20/14 10:53 AM
By ED BARK
@unclebarkycom on Twitter
On the eve of spring, Fox’s American Idol could not be accused of having any spring in its step.
Wednesday’s two-hour performance edition hit another season low in D-FW, luring just 213,039 viewers in the 7to 9 p.m. slot. That’s barely better than half the crowd drawn by Monday night’s two-hour edition of NBC’s The Voice.
Even worse, Idol went against mostly repeats on ABC. It was beaten by CBS’ competing Survivor (234,343 viewers) and Criminal Minds (276,951).
Idol still managed to win its time slot among advertiser-prized 18-to-49-year-olds, edging Survivor and winning by a more comfortable margin over Criminal Minds. So Fox could still do worse in what’s been a down year all around for the slumping network. Idol can’t fall much further, though, without prompting serious questions about whether the end is near.
At 9 p.m. Wednesday, CBS’ CSI: Crime Scene Investigation topped the total viewer Nielsens with 255,647, meaning that all three CBS shows drew bigger crowds than Idol. CSI and Fox4’s 9 p.m. local newscast tied for the 18-to-49 lead at that hour.
The CW’s 8 p.m. premiere of The 100 had only 35,507 total viewers despite receiving generally favorable reviews. More than half of them, however -- 22,797 -- were in the 18-to-49 motherlode.
Over on Fox Sports Southwest, the Dallas Mavericks dug out of a huge hole before losing in overtime to the visiting Minnesota Timberwolves. The game averaged 78,114 total viewers.
Here are the four-way local news derby results:
CBS11 nipped Fox4 to run first in total viewers at 10 p.m., but Fox4 had the most 25-to-54-year-olds (main advertiser target audience for news programming).
Fox4 once again swept the 6 a.m. competitions, ran the table at 5 p.m. and added a 6 p.m.win in total viewers by a slim margin over WFAA8. NBC5 and WFAA8 tied for the most 25-to-54-year-olds at 6 p.m.
Email comments or questions to: unclebarky@verizon.net
@unclebarkycom on Twitter
On the eve of spring, Fox’s American Idol could not be accused of having any spring in its step.
Wednesday’s two-hour performance edition hit another season low in D-FW, luring just 213,039 viewers in the 7to 9 p.m. slot. That’s barely better than half the crowd drawn by Monday night’s two-hour edition of NBC’s The Voice.
Even worse, Idol went against mostly repeats on ABC. It was beaten by CBS’ competing Survivor (234,343 viewers) and Criminal Minds (276,951).
Idol still managed to win its time slot among advertiser-prized 18-to-49-year-olds, edging Survivor and winning by a more comfortable margin over Criminal Minds. So Fox could still do worse in what’s been a down year all around for the slumping network. Idol can’t fall much further, though, without prompting serious questions about whether the end is near.
At 9 p.m. Wednesday, CBS’ CSI: Crime Scene Investigation topped the total viewer Nielsens with 255,647, meaning that all three CBS shows drew bigger crowds than Idol. CSI and Fox4’s 9 p.m. local newscast tied for the 18-to-49 lead at that hour.
The CW’s 8 p.m. premiere of The 100 had only 35,507 total viewers despite receiving generally favorable reviews. More than half of them, however -- 22,797 -- were in the 18-to-49 motherlode.
Over on Fox Sports Southwest, the Dallas Mavericks dug out of a huge hole before losing in overtime to the visiting Minnesota Timberwolves. The game averaged 78,114 total viewers.
Here are the four-way local news derby results:
CBS11 nipped Fox4 to run first in total viewers at 10 p.m., but Fox4 had the most 25-to-54-year-olds (main advertiser target audience for news programming).
Fox4 once again swept the 6 a.m. competitions, ran the table at 5 p.m. and added a 6 p.m.win in total viewers by a slim margin over WFAA8. NBC5 and WFAA8 tied for the most 25-to-54-year-olds at 6 p.m.
Email comments or questions to: unclebarky@verizon.net